Primal Fear

This Halloween season, step into Primal Fear, OWA’s most terrifying immersive attraction, where your deepest fears become your reality. Open select nights September 25–26 and October 2–3, 9–10, 16–17, and 19–31, 2026, Primal Fear takes guests on a psychological journey through a maze designed to awaken humanity’s most instinctive fears. From claustrophobic passageways and unsettling distortions to the chilling sensation of being watched or hunted, every room is crafted to keep you questioning what waits around the next corner.

Complete your night with limited-time themed food and beverages, exclusive Primal Fear merchandise, and unforgettable memories—if you make it out. Grab your tickets today!

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The Alabama Shrimp Festival

This annual event has been entertaining the Gulf Shores community for over 50 years! Bringing you shrimp cooked just about any way you can imagine it, the Alabama Shrimp Festival is an action-packed weekend filled with great food, all kinds of music, and local art. 

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Oktoberfest

The annual Flora-Bama Oktoberfest is a fall party you don’t want to miss! Participate in the Samuel Adams sponsored stein hoisting contest and enjoy a complimentary German food buffet. Entry tickets include one free drink, 25% off at the gift shop and unlimited access to the buffet.

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Halloween Costume Contest

Show up in your best costume and get into the Flora-Bama for free with the annual Halloween Costume Contest! The top three winners will win epic cash prizes at this highly anticipated event. 

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Frank Brown International Songwriters' Festival

In its 42nd year, the songwriters' festival will feature over 200 nationally acclaimed songwriters across different venues in the Alabama/Florida Gulf Coast. Learn the stories behind the words in a way that can only be taught by the author themselves at this highly anticipated event.  

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Food Truck & Craft Beer Festival

The Food Truck Festivals of America celebrates its next year in Panama City Beach! The event will host popular food trucks serving a variety of delicious goods along with vendors offering regional and national brews.

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Toast for the Coast

CoastAL's Toast for the coast is an elegant fundraising gala meant to give back to the beautiful coast we all call home. Entry and a seat will include a lovely evening of find food, handcrafted cocktails, live entertainment, a silent auction and more. 

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Flora-Bama's Thanksgiving Potluck

Join in this special day of thanks at the Flora-Bama. The annual event will include delicious turkey and ham while all guests are encouraged to bring a covered dish to share with the community. Doors will open at 9 a.m. and lunch will be served at 11 a.m.

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Coastal Half Marathon, 5K & 1 Mile Fun Run

The 19th annual Coastal Half Marathon, 5k, & 1-Mile Fun Run is a family-friendly activity and a great post-thanksgiving event. Run through beautiful coastal landscapes, and enjoy the nature!

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Santa Drop at the Flora-Bama

Head to the Flora-Bama on December 5th to see the iconic Santa Drop. Santa will skydive onto the sandy beaches and then head to the tent for pictures with the kids. After hanging with Saint Nick, enjoy kids crafts, games, live music, face painting and sweat treats. Toys for Tots will also be on site accepting unwrapped and unopened toy donations.

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Flora-Bama Polar Bear Dip

Ring in the New Year with a splash at the Polar Bear Dip. Join thousands of friends, families and fellow adventurers as you take the ultimate plunge into the Gulf of Mexico. Whether you’re in a swimsuit, costume or wetsuit, it’s a fun-filled celebration for all! If you fully submerge, enjoy a free draft beer alongside a hearty New Year’s lunch of ham, black-eyed peas, greens, and cornbread.

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Orange Beach Seafood Festival and Car Show

Join the Orange Beach community for a fun-filled fundraising event that directly supports local schools. Enjoy delicious seafood and live music while browsing over 100 arts and crafts booths. The Kids’ Zone offers exciting activities for all ages while the impressive car show showcases classic, antique and hot rod vehicles. Best of all, admission is free!

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Orange Beach Billfish Classic

Kick off the Gulf Coast fishing season at the Orange Beach Billfish Classic, the first stop on the Eastern Gulf tournament circuit and the start of the prestigious Gulf Coast Triple Crown Series. This family-run tournament serves as a major fundraiser for the Billfish Foundation and is the only tournament on the Gulf Coast to be owned and operated by tournament fishermen.

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